Since 2013, GoFundMe has helped mobilize over $30 billion in assistance, empowering communities to support one another in times of crisis, with $235 million raised in 2024 alone to aid in natural disaster recovery and rebuilding efforts. As city leaders, you know that when disasters strike—whether natural disasters, public emergencies or unexpected community hardships—quick access to resources can make all the difference. This session will provide an inside look at GoFundMe’s Crisis Playbook, highlighting how GoFundMe verifies fundraisers, prevents misuse, works with local officials and ensures the safety of both organizers and donors. 

GoFundMe plays a critical role in strengthening local resilience. This webinar will explore how cities can leverage our platform to meet urgent needs, complement traditional relief efforts and foster long-term recovery. From individual families facing hardship to large-scale community relief efforts, GoFundMe provides a direct and transparent way to mobilize financial support. 

This session will also open the door for collaboration—your insights and feedback will help shape how we continue to serve communities more effectively. By the end, you’ll walk away with a clear understanding of how to engage with GoFundMe and empower your city to be more prepared, responsive and resilient in the face of challenges. 

Speakers: 

Amanda Brown Lierman, Vice President of Impact, Policy and Engagement, GoFundMe

Tim Cadogan, CEO, GoFundMe

Note: Registration link will take you to a non-NLC web page.