This Toolkit is for You if
you want others to share your commitment to healthy and safe housing policies.
It contains key messages and best communication practices from across the country, as well as abundant supporting materials.
Making the Case Using the Healthy Housing Toolkit
Your goal: convince others that focusing on healthy and safe housing is a necessary, smart strategy.
If you want to convince various stakeholders why healthy and safe housing policies are important to your city, town, or village advance through the chapters below. You can also access them from the dropdown menu at the top of each page.
Chapter 1
Get to know your audiences
so your message is strategic.
Chapter 2
Use the Five Core Messages
and their proof points consistently as the foundation of your appeals in your community.
Chapter 3
Support your Messages with Local Facts and Stories
so you speak to the head and the heart of your stakeholders.
Chapter 4
Prepare for Opposition
that you may encounter in your community.
Chapter 5
Additional Resources
including common definitions and issue-specific talking points.